Books > Business & Investing > Business Life > Motivation & Self-Improvement

               godrules_net (19926Feedback is 10,000 to 24,999) 98% Member has an eBay Store about me

PrintPlace.com Online Full Color Printing

Could not connect to Amazon

3.8 out of 5 stars


(everyday Super Saver Pricing)
In Stock.

Customers who Bought This Also Liked

Could not connect to Amazon

Product Description

Wheres My Fifteen Minutes?: Get Your Company, Your Cause, or Yourself the Recognition You Deserve: Howard Bragman: Books. With 30 years in public relations, Bragman offers an insider's perspective on creating—or refurbishing—a personal image or brand. His book reads like a who's who of his celebrity clients, from Cameron Diaz to Paula Abdul, lending a sensational quality to the text; Bragman is more on point when he sticks to such details as building a believable and authentic image, describing the finer points of creating an effective Internet presence and knowing when to seek publicity. He makes canny observations about the melding of public relations and the new media and sharp advice on how to navigate the divide between perception and reality. But there remains a schizophrenic quality to the book, as readers are instructed to apply celebrity PR and media relations techniques wisdom to their daily lives; the author claims his methods will benefit everyone from the local environmentalist trying to effect change to the state representative looking for a writeup in the hometown paper. But Bragman's arguments are more apropos for the glitterati and not for the fictional PTA bent on a recycling initiative. (Jan.) Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Shipping Weight: 2 pounds

Technical Details

Find Related Items

30 Day Return Policy - Company Info - Affiliate Disclosure Statement - FAQ - Privacy Policy - Over 20,000 Customer Feedback

© Copyright 2002-2011 Optasia Electronics, Inc. All rights reserved.