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Media Effects Research: A Basic Overview (9781111344450): Glenn G. Sparks: Books. Glenn Sparks, PhD, is a professor and noted researcher of Mass Communication, and Associate Head of the Brian Lamb School of Communication at Purdue University. He previously taught in the Department of Communication at Cleveland State University. His area of expertise is the cognitive and emotional effects of the media. A number of his articles report the results of research on the effects of frightening films and TV programs. More recently, he investigated the effects of programs that depict paranormal themes. He collaborated with America's Pop Culture Analyst Dr. Will Miller to write the book REFRIGERATOR RIGHTS: CREATING CONNECTIONS & RESTORING RELATIONSHIPS, which was nominated as a finalist for a 2003 Books for a Better Life Award given by the National Multiple Sclerosis Society.

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