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Product Description
Me 2.0, Revised and Updated Edition: 4 Steps to Building Your Future (9781607147121): Dan Schawbel: Books. “This book offers a comprehensive guide for leveraging the big three social media features: LinkedIn, Facebook and Twitter. In this easy-to-read book, Schawbel offers a variety of branding techniques and tools to maximize job search success. This is a must-read for those who want to create a powerful persona that truly separates them from the competition amidst the war for talent.” - The Washington Post (2011 Summer Reading List For Business Leaders)“It contains practical ways of harnessing online tools to professional advantage.” - The Financial Times“You can read it cover to cover for a comprehensive guide to branding in this social media age or you can simply access the section you need in the moment.” - FoxBusiness.com“Me 2.0 is an easy, thought-provoking read and recommended for anyone who may find themselves back on the job market with only a paper resume as a calling card.” - Entrepreneur “Me 2.0 is an instruction manual for developing your personal brand and then leveraging that brand to command your career.” - The New York Post“Me 2.0 provides a comprehensive crash course on personal branding that includes easy to understand tips and strategies, expert quotes, and even a personal branding toolkit.” - Fast Company“A very detailed and comprehensive guide to employing a full arsenal of mostly online tools - including social networking - to develop a public persona that will enable you to be the go-to person for your area of expertise.” - Miami Herald“This outstanding, easy-to-read guide shows millennial job seekers how to promote themselves both online and offline via Schawbel’s concept of personal branding, or ‘how we market ourselves to others.” - Library Journal“Packed with useful tips, Me 2.0 can help anyone sharpen his or her personal brand.” - Daniel H. Pink, New York Times bestselling author of A Whole New Mind “The Business world is changing and what Dan Schawbel has captured in this book is the pulse of the changing branding market.” - Gary Vaynerchuk, host and founder of Wine Library TV “[Me 2.0] is well written and logically organized. The book also includes a glossary that is accurate and concise. This was an added feature that added value to the book as a whole.” - ZDNet
Shipping Weight: 2 pounds
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