Killer Method I Use on Google Adwords
Well, this is interesting how I even came about with a good way to make money through Google Adwords.
Like many of you, I spent $100's of dollars buying manuals on how to use Google Adwords. There were a couple nice tricks I learned in these manuals, but often, they were sort of common place ideas.
I didn't have a great deal of luck with Google Adwords the first year I used it.
THEN, one day, not too long ago (maybe a couple months ago), I got sick of the fact I was not making anything on Google Adwords and basically told myself all these gurus had little to say and if I can make a ton of money on eBay, I sure is heck can figure out this Google Adwords on my own.
SIDENOTE: This article is for those who have done atleast the basics on their Google Adwords Campaigns and are at the "stumped" or "this sucks" phase. :-)
SO, basically, I started thinking, how can I "reverse engineer" Google Adwords..
WELL HERE IT IS:
I went to my exisiting Google Adwords and I took each phrase one by one and did this process.
- I would do a search on the phrase on Google.com. For instance, the phrase "ebook business". I would then look at all of the ads on the right of the page (google adwords ads).
- Then, I would categorize the ads on the right side of the page to either be:
A. Big companies wasting their money by putting up high bids and having ineffective ads.
B. Small companies and people with low bids and killer good ads.
- All of the ads on the right that fit "B", I analyzed and would ask myself what in the ad made it so good. Then, I would take the concepts and phrase pieces from these ads and make my own hybrid based on them all.
- Then, I would make a new group, put my phrase I just did a search on, into this new group. I would then take the hybrid ad I created and put it as one of the ads for this group.
- I would go down the WHOLE list of my phrases from my existing old groups and repeat the process above.
- All of the phrases that seemed to end up having similar ads, I would place in the same group. So, in step 3 above, when you are making the ad, you will start to notice that some phrases seem to have the same killer good ads. Just put all of these in the same group. You will discover they are not the ones you would always assume would fit together..
- In the end, you should have a handful of groups with all the phrases with hybrid ads that are based on the top selling ads currently on google for those searches.
I AM NOT JOKING.. I did the above only to about 1/3 of my google adwords thus far and I already have tons more orders. FURTHER, I am getting much higher clickthrough.
AND, if you think through the above it is very logical and cuts out all of your hard work.. Basically, you are making your ad off the backs of those who have labored hard to get their ads to the top positions.. So, literally, you are able to use the money and work they put into making their good ad and just make your own based off their work. .
Ha ha.. Great isn't it? A lot better than you wasting your days, months, trying to do trial and error to make a good ad..
