Marketing Approach For Trademarking/Copyrighting Your Name

Hi Ryan,

I am looking at the auction right now. There is some potential from a niche perspective, but I would definitely change the approach to advertising it and the title, etc..

So, it has potential, but I think what he is offering seems to be marketed wrongly.

Also, I am not totally sure you can copyright your name.. He says you can, but one of the requirements for copyrighting something is that there needs to be a significant amount of original content required for something to be copyrighted.

Maybe he means "trademark"? You could trademark a name. Many businesses "trademark" their names.

Copyright is for books, articles, small writings, etc.. Technically, this email I am sending you is copyrighted, per US Law, as the law was changed a handful of years back where it states that an item is copyrighted upon creation. But it has little legal backing if you do not "register" with the copyright office.

So, I think maybe the "trademark" angle is more appropriate than the "copyright" angle.

HOW DO I KNOW SOME OF THIS?

I have been dealing with copyright for the last 6 years, because I have software with books on it and I have to make sure it is legal before I sell it. So, I know much more than the average joe about copyright law..

http://www.oreillynet.com/onlamp/blog/2002/12/where_do_intellectual_property.html

http://www.google.com/search?q=trademark+copyright+personal+name&hl=en&lr=&start=10&sa=N

Sincerely
Tony

Ryan Martin <sikb16@aaaa.com> wrote:

Hey Anthony,
I haven't emailed you in awhile, my transaction ID was 1D5525083U1228033 for
paypal.
I found a good product to sell, but I need some advice on how to go about
it. I put a link up at
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=280018413712 but I have
not had any hits yet. The product is genius in my mind, but I would like
your advice on how to go about selling it better. I think it is a good
niche though. Thanks,
Ryan

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O'REILLY: All right, Lis ... I sell bibles in Tarzana, CA. Lenny comes in, & he's got a ... beard. He's wearing a dress ... I have to hire him?
LIS WIEHL: You can't not hire Lenny.
O'REILLY: Yes, but ... Don't you see my business point here? ... the state of Calif .. is forcing me to hire people that may be detrimental to my business.
LIS WIEHL: appearance shouldn't matter. When you're selling bibles.
O'REILLY: Ms. Rivers, you understand ... better than Lis because she went to Harvard Law School, and that disqualifies her from common sense.
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